If you have been thinking about getting into the booming CBD market, you are likely already aware of how costly it can be to build your business from the ground up. Luckily, new brands no longer need to do everything themselves. With private label manufacturers like Salt Leaf Hemp, you can get your business up and running with a solid lineup of high-quality CBD product offerings in just 5 days or less.
Below, we answer the questions many business owners have about white labelling their CBD products instead of making their own from scratch in-house.
What Does Private/White-label CBD Mean?
Private labelling or white-labelling is when a manufacturer like Salt Leaf Hemp produces a product that CBD retailers can then market and sell with their own branding. Many products that you see on Amazon and other e-commerce sites are actually the exact same CBD-infused products that are made by one manufacturer and then branded and marketed differently by the purchasers of the white-label products.
Why Private/White-label CBD
Start-up costs for any new business can be extensive and CBD businesses that extract CBD oil and/or manufacture their own products are no exception. Infrastructure, equipment, R&D, manufacturing, and meeting FDA restrictions requires a huge investment in time and money. That is why many CBD brands use the white label strategy to reduce costs and get their products to market sooner at a lower cost.
In addition to reducing start-up costs, choosing top white label products can be a strategy for managing your cash flow even when your shop is thriving. Building brand awareness and optimizing your internal processes are essential to attracting and retaining customers, so white-labelling can be a profitable strategy to reduce overhead and free up resources for marketing, sales, customer service, and other operational activities.
Choosing a Private/White-Label CBD Manufacturer
While there are many private label manufacturing companies to choose from, you should always do your research to ensure you are working with a business you can trust. Factors to consider when exploring your options are product quality, diversity of product offerings, turnaround time, consistency, FDA labelling compliance, minimum order quantities, and customer support. Since your product line will likely be your bread and butter, you’ll want to ensure it’s in great hands.
Why Work With Salt Leaf Hemp?
At Salt Leaf Hemp, we’ve invested many years into getting private label CBD down to a science. Our product quality and consistency, range of products, turnaround time, and customer support are tough to beat, but we encourage you to explore all your options to find the best white label product supplier for you.
Quality and Consistency
Your customers expect high-quality CBD which is why it is critical to your success to know exactly where your white-label products are coming from. At Salt Leaf Hemp, we can speak confidently about our quality because we have full control over every step of the supply chain for our private label products. From growing organic hemp to extracting CBD oil to designing and labelling our products, we monitor every step of these in-house processes for quality and consistency.
Salt Leaf Hemp operates out of a USDA Certified Organic Handling Facility which means we are held to the highest standards of cleanliness. We extract all our CBD oil in this facility using organic hemp from our hemp farm in Utah. We focus on the best hemp strains available and have a unique method for producing very large buds with CBD percentages averaging around 16%. Our expert chemical engineers also follow strict quality control protocols to ensure every batch is exactly what our brands and their customers expect.
Range of Product Offerings
To keep your operations efficient and organized, we recommend selecting a manufacturer who can fulfill all or most of your product needs. Salt Leaf Hemp is proud to offer a wide range of private label CBD products to make it easy for brands to purchase everything in one place. Choose from our collection of CBD gummies, tinctures, teas, topicals, and oral strips.
Start with one item and expand your product line over time or order small quantities of each product. We have a digital catalogue of every product we offer and sample packs are available to help you decide what you’d like to put in your store.
Fast Turnaround Time
When you need inventory quickly, you can’t afford to wait 3 or 4 weeks for delivery while your “sold out” signs tell new or existing customers to look elsewhere. Sadly, this happens more often in our industry than you think so be sure to ask any manufacturer about how quickly they can turn out product. In a competitive market, we know that staying on top of demand is key so Salt Leaf Hemp ships all orders within 5 business days or less – guaranteed.
Low Minimum Order Quantities
When you first start out, you likely will not have data on how much product you can move each month even if you’ve done extensive market research. It can be difficult to know what will be the most popular and what your target audience will leave sitting on the shelf, so you should be wary of tying up too much of your cash in inventory right away.
At Salt Leaf Hemp, we have low minimum order quantities of only 25 units allowing you to introduce a new product with limited risk or test out a diverse lineup to determine what your customers want most.
Other private label manufacturers will give you a low cost per unit only when you buy hundreds of the same product, but unless you can move them all quickly, it’s not always the most economical option.
Because Salt Leaf Hemp has a 5-day turnaround, you don’t have to worry if demand for your products starts exceeding supply. Simply submit a new order and sit back while we handle the rest.
Customer Support
We wholeheartedly believe in the benefits of hemp and want to help as many brands as possible make CBD products available everywhere. That is why we offer hands-on support to new and experienced CBD brands.
When choosing a private label CBD manufacturer, ensure that they will be available to support you throughout the process, especially when you are first designing your labels. It can be an expensive mistake to label all your products only to find out that you don’t meet the regulations in your state or country. With 10,000 pages of FDA compliance rules, you can rest assured that we’ll cover all your bases for you.
We will help you design your packaging and can provide a label template where you simply add your existing branding. We also have in-house graphic designers who can help make your vision come to life. Before we print your labels, we will also double-check them to ensure they meet all FDA requirements and are suitable for high-resolution printing.
Key takeaways for Private/White-label CBD
At the end of the day, the structure of your CBD business is a matter of preference, but there are many benefits to letting go of the feeling that you need to do everything from scratch. Do your research into private and white-label sites and ensure you find a manufacturer you can trust to provide quality products with a quick turnaround.
Getting Started With Salt Leaf Hemp
If you are ready to start white-label branding your CBD with Salt Leaf Hemp, reach out to us anytime! Ask all the questions you have, browse our product catalogue, and learn more about what sets us apart. We guarantee we can have you up and running in just 5 days or less from the date you place your first order!
